1940s

The origins

During the 1940s, US Navy polots were given valuable tradable items along on their missions to ensure their survival. Such "life barter kits" contained notably a Milus Snow Star, carefully manufactured by highly skilled experts in Switzerland.

2019

The Heritage

In 201 - under new leadership - Milus commited to paying homage to the history of it's flagship model and by reissuing a new version of the Snow Star in four distinctive editions.

Today

The Legacy

Today, the Milus Snow Star is more than just an ordinary time piece but directly impacts our society by donating a part of it's values to trusted partners and organizations. Every Snow Star sold is supporting US veterans that helped shape the history and future of the Snow Star.

Impact

Never forget where you came from ...

Milus watches have always been more than just timepieces. The Snow Star is no exception. Remembering the historic role Milus watches have played, protecting American soldiers on their way home, we continue to honor that legacy today. By collaborating with organizations supporting veterans and their families, we renew our strong bond and heritage with every Snow Star sold.

Every Milus Snow Star has a real-life impact that reaches far beyond the achievements of any ordninary time piece.

Behind the curtains

How we work with veterans

We are committed to paying homage to our flagship model - the Milus Snow Star - and history, in general. In memory of the American fighters, Milus is donating a part of the watch value to each of our collaborators.

Furthermore, as member of one of our partner organizations, customers exclusively benefit from an individual discount on the entire Snow Star collection.

We embrace all partners in our collaborations, offering every party a clear and direct benefit. It is our promise to give every Milus Snow Star unit sold today the impact that is was designed for.

A shared vision

Milus and our partners strive to help veterans to meet their fullest potential throughout the continental United States. Milus timepieces serve both, as unique tokens of rememberance as well as spiritual guidance on the journey ahead of these coveted heroes.

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