This Valentine's day - A date with Snow Star
As Valentine's Day approaches, we want to give you a taste of what to await if you are lucky enough to spend it with the Snow Star. Prepare your ...
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How a Milus watch may have saved the life of an American president
Our story begins in the 1940s, in Switzerland, at the Milus watch factory where the brand began the production of their Snow Star instant date, a s...
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A watch at the heart of history
During the 1940s, US Navy pilots were given valuable tradable items along on their missions to ensure their survival. These “life barter kits” con...
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