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Article: How a 100-year-old watch brand came back to Switzerland

How a 100-year-old watch brand came back to Switzerland

How a 100-year-old watch brand came back to Switzerland

December 4, 2019

“Making money has never been my primary motivation. I have always been guided by the desire to value the heritage and know-how of local industries. The acquisition of Milus, which has a real historical value, fits perfectly with that philosophy,” says Tissot. 

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